Breakout Session Institutional Advancement Track

 

Thursday, April 23

Breakout Session A: 10:45 a.m. - Noon 

Choice between two sessions

 
A1. Now What? Closing the Leadership Gap                                                                    
Amanda Cebula, Director of Project Development, Kansas Leadership Center
Julia Fabris McBride, Vice President, Kansas Leadership Center
 
Now What? Closing the Leadership Gap will focus on creating “experiments,” or next steps, in relation to each individual’s own challenges. This session will expand on The Leadership Gap keynote by helping participants dig deeper into how to apply their newfound leadership knowledge. By exploring ideas like “working across factions” and “experimenting beyond your comfort zone” participants will walk away with tangible steps to start working on during this conference and beyond. 
 
 
A3. The Power of SalesForce 
Angela Yetter, Scheduling Director, Arts for Learning Indiana
Kurtis Donnelly, Program Director, Young Audiences of Maryland
 
The YA network recently implemented the most popular and powerful Constituent Management System, SalesForce. Learn best practices and information on how to use this dynamic software in your organization. Participants can develop a document of common issues and solutions, create a wish-list of potential changes and upgrades and strengthen the community of users in the YA network.

 

Thursday, April 23

Breakout Session B: 2 - 3:15 p.m.

 

B3. Re-Balancing Act:  Engaging New Audiences and Moving Toward Sustainable Fundraising
Michelle Green Arnson, Development & Marketing, Chicago Arts Partnerships In Education
Amy Rasmussen, Executive Director, Chicago Arts Partnerships in Education
 
Learn how to create sustainable fund raising plans and strategies for your organization. The presenters will share examples of new branding language to target individual donors, social media and print materials that engaged their board in a new fundraising process. Last year, CAPE decided to focus on individual and sustainable fundraising in order to decrease its reliance on grants from government and corporate entities. Through a partnership with Taproot, a nonprofit dedicated to connecting other nonprofits to pro-bono services offered by private-sector consultants, and by adopting the Benevon model of sustainable fundraising, CAPE overhauled its approach for finding, reaching, and engaging new and lapsed individual donors. Their efforts have created new, low-pressure ways for their board members, teachers, teaching artists, and extended networks to become more involved in supporting an organization they care about.
 
 

Thursday, April 23

Breakout Session C: 3:30 - 4:45 p.m. 

 

C3. The Right Brain Initiative and the Art of Collaboration                                          
Marna Stalcup, Director Education, Regional Arts and Culture Council, Portland, Oregon
Brian Linden, Program Implementation, Young Audiences of Oregon & SW Washington
 
The Right Brain Initiative has garnered local, statewide and national recognition as an effective model for school change. In this session learn how community support can result in systemic arts education and significant impact on teacher practice and student learning. The presenters will cover: the community’s arts education challenges and needs; evolution of the Right Brain model; examples of teacher/artist collaboration as an approach to deepening student understanding; evidence of student learning including test score data. The Right Brain Initiative is a public-private partnership of school districts, local government, private donors, and the cultural community, working together to ensure that arts education is accessible to every K-8 student in the Portland, OR metro region. 

 

 

Friday, April 24

Breakout Session D: 10:30 - 11:45 a.m. 

Choice between two sessions

 

D1. Leveraging your Brand in the Community: How to Advance Your Collaborative Partnerships
Bill McKemy, Education Manager, American Jazz Museum
Greg Carroll, CEO, American Jazz Museum
Chris Burnett, Marketing Manager, American Jazz Museum
 
In this session the presenters outline the ways in which the American Jazz Museum (AJM) leverages their brand and other resources to create partnerships, build community connections and enhance collaborative relationships with organizations and individuals across a wide spectrum of organizational activity. Greg Carroll will speak to the executive role in identifying partnership opportunities and their evaluation from a strategic planning and mission perspective. Chris Burnett will discuss the AJM brand and how the organization creates and implements marketing plans that are designed to leverage and enhance their brand. Bill McKemy will act as moderator and reveal how the AJM brand and related resources translate into tangible educational opportunities and results for students.
 
 
D2. Building a Better Business Model                                                          
Elizabeth Lundqvist, Board Member, Young Audiences, Inc.
Marsha Dobrzynski, Executive Director, Center for Arts-Inspired Learning, Cleveland, OH
Tyrone Aiken, Executive Director, Kansas City Friends of Alvin Ailey, Kansas City, MO
Sheila Womble, Executive Director, Arts for Learning, Miami, FL
 
Every business person struggles with this question: How do you create an effective business model? This session will focus on topics including: staffing models, budget and income sources, fee structures, the nature of work (performance/workshop/residencies), venue of work and teaching artist hiring, training and retention. Participants will discuss these topics with the goal of sharing information and brainstorming improvements in individual and network-wide business models.
 
 

Add new comment